HUEN

What we measured

Why now

We crawled 206,975 Hungarian websites and looked at what they say about themselves. These numbers are not about the market — they are about what we found on those pages.

4.8%

Had a chat window

On nineteen sites out of twenty, a visitor's question goes unanswered when nobody is at the desk. Measured on 420 randomly selected domains.

6.7%

Mention an FAQ

On the rest, recurring questions are written down nowhere — so each one needs its own answer, by hand, every day.

15.6%

Publish their opening hours

Which also means there are hours when nobody can reach them. A visitor does not wait — they move on to the next result.

What do these numbers mean?

Often the problem is not that the information is missing from the website, but that the visitor cannot find it at the moment they need it. The chat window fills that gap: it does not invent new content, it makes existing information answerable.

How we measured: we searched the text of the pages we crawled. The chat window was measured separately, on a random sample of 420 domains, because it has to be recognised from the page's code rather than its text. FAQ and opening hours are approximations: they show how many pages mention these, not whether a separate FAQ page exists or whether the hours are current. The measurement can be repeated at any time, and if it shows something else, we correct this page. Last measured: August 2026.

Ask us anything Answered by AI